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(af-ta) the creative studio in women's sport

Together We Are One Team

AFTA x SameYou, featuring Megan Campbell. A limited-edition collection drops Friday 2 October at 6PM.

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Together We Are One Team

Wear the message. Start a conversation. Shop the collection supporting brain injury recovery.

SHOP THE COLLECTION
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Fans wearing Official England women’s football merch, celebrating community and creativity, by AFTA Studios.

It’s your game & there’s so much left to create.

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Women’s Football Merch, Illustration & Culture

AFTA Studios creates women’s football merch and cultural storytelling through illustration, design, and officially licensed women’s football merch and releases. Explore our women’s football merch

It’s Your Game

We shape women’s sport culture through creativity, storytelling, and design. From illustration and journalism to official women's football merch.

MADE FOR THE MOVEMENT

Every project, piece of merch, and story is bold, authentic, and built to last.

Community First

From fans to players to freelancers, our work celebrates women in sport and drives the movement forward together.

Fans wearing Official England Lionesses graphic tees and merch by AFTA Studios.

Are you a lionesses fan?

Shop official England Lionesses women’s football merch by AFTA Studios

SHOP LIONESSES MERCH

Work delivered across clubs, leagues, brands & broadcasters

Trusted across women’s sport and culture to create bespoke licensed merch, illustration, publishing and creative campaigns.
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